Media Buying Season - The Most Wonderful (and Hectic) Time of Year
With the holidays approaching, our media department finds itself in the merriest yet busiest time of...
Finding the Right Balance in Emotional Advertising
How do consumers make decisions? For brands and advertisers, the answer to this question is the key...
Behind the Scenes of KennedyC Travel Season
The start of fall also marks the start of our Account Executive (AE) department’s busiest time...
Alex Seidenstricker and Kristin Kupres
How Does Technical Debt Impact Your Business?
Changes in web programming happen quickly. And with these changes, technical debt can occur. Techni...
Web Development Team
Utilizing R to Unlock the Power of Data
The field of data changes very quickly. In order to remain on the cutting edge, it is important to &...
Developing a Robust Content Strategy
With the marketing industry constantly changing, developing a robust content strategy is critical fo...
Community Leadership and its Impact on Professional Development
Here at KennedyC, our employees constantly look for new ways to expand their skills - both personall...
Maximizing Client Budget with Media Post Buying
Media post buying is very important when it comes to your brand’s television advertising strat...
Candace Hartman, Molly Coplan
8 Popular Web Design Trends for 2017
With every passing year, website design trends come and go. Designers continue to challenge standard...
Managing the Reputation of Your Brand in Today's Online World
The digital space is always changing. And businesses need to commit resources if they want to grow t...
Outthink, not outspend.
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