We're KennedyC

An award-winning, mid-size, full-service advertising agency in Madison, Wisconsin. Since 1983, we’ve hired the best marketing minds to stay ahead of the curve.

We’re different because

Our new employees don’t use training wheels. As soon as you’re hired and up to speed, you can make real change for our clients. Prove yourself, do good work, and you’ll have the kind of access and opportunity your friends envy.

You'll love us because

KennedyC employees genuinely like working together. We respect the unique skill sets that every person can offer, and we look for ways to let employees express passion and ideas. You can make friends and connections at KennedyC that last a lifetime.

Company Profile

Kennedy Communications is seeking an Account Executive to join our talented, hard-working, passionate Account Services Team. The Account Executives are the main contact between the agency and client accounts and therefore must be well-versed in both client needs and agency abilities in order to provide the best service to the client at all times.

Account Executive Roles
  • Initiates development of strategic marketing plans for his or her clients
  • Manages budget and execution of plan through various agency departments
  • Schedules, coordinates and attends all his or her client meetings, some travel required
  • Prepares all documents and presentations for his or her client meetings
  • Participates in agency meetings
Account Executive Responsibilities
Strategic Account Planning
  • Completes annual strategic marketing plans, inclusive of budgets
  • Completes creative concept brief and presents to content team
  • Engages relevant agency departments to develop plan, including Strategy & Content, Media, Interactive and Finance
Account Oversight and Management
  • Communicates approved, final plan to relevant departments
  • Inputs projects into project management software
  • Works with each department to manage body of work for on-time completion with client approvals, as needed
  • Adheres to budget constraints
  • Reviews all billing and compares to approved plan, reports discrepancies to relevant departments; if discrepancies are disputed, reports to Account Services Director for resolution
  • Ensures prompt collection of accounts receivable
Client Interface
  • Leads annual planning meetings with clients
  • Obtains client approval of plans; effectively presents, sells and defends all agency work/proposals to clients
  • Establishes, obtains and presents metrics/results
  • Proactively, regularly checks in with client for feedback and needs
  • Has knowledge of and keeps apprised of client’s brand, industry trends, markets, competitive landscape, products and services
  • Makes suggestions for plan improvement or best practice applications
  • Regularly checks for and responds within 24 hours to all client communication
  • Attends client conventions
Internal Agency
  • Initiates all client-related internal meetings including annual planning brainstorm, and other interdepartmental meetings as needed
  • Attends bi-weekly AE meetings to share account updates, client “wins” as best practices and actively participates in discussions
  • Attends regularly held staff meetings
  • Represents agency at industry and community functions
  • Responsible for managing overarching agency projects, as needed
Skill Requirements
  • 3-5 years of account service experience
  • Excellent project management skills
  • Strong, effective communicator
  • Self-motivated and self-starter
  • Excellent attention to detail
  • Proficiency in both traditional and digital marketing tools
Pay Scale

Commensurate with experience, client billings

Performance Metrics

Several things are taken into account – AGI, number of clients/contacts, number of new accounts (required ramp-up time), client satisfaction, client workloads/client management, peer reviews, and self evaluation

To Apply

Submit your resume and cover letter to with the subject Account Executive.

Looking for an internship?
We’re not currently offering internship opportunities, but thank you for your interest.