Careers

We're KennedyC

An award-winning, mid-size, full-service advertising agency in Madison, Wisconsin. Since 1983, we’ve hired the best marketing minds to stay ahead of the curve.

We’re different because

Our new employees don’t use training wheels. As soon as you’re hired and up to speed, you can make real change for our clients. Prove yourself, do good work, and you’ll have the kind of access and opportunity your friends envy.

You'll love us because

KennedyC employees genuinely like working together. We respect the unique skill sets that every person can offer, and we look for ways to let employees express passion and ideas. You can make friends and connections at KennedyC that last a lifetime.

The Senior Account Executive handles own accounts with account executive duties. Additional responsibilities at this level are assists in solving problems or client issues, oversees policies and procedures and mentors account executives on assigned accounts.

Senior Account Executive Responsibilities
  • Ensures overall client communication and satisfaction on assigned accounts
  • Mentors account executives on policies and procedures of servicing accounts
  • Provide a model for project leadership, which is prepared and proactive, thorough and accurate
  • Initiates projects that improve the efficiency of the account service team
  • Communicates necessary information from client to team
  • Demonstrates leadership through actions and communication within and between departments
  • Develops and articulates initial points of view relative to strategic, creative and media alternatives
  • Effectively present, sell and defend all agency work/proposals to clients
  • Assign, delegate, organize, coordinate and monitor the work of agency staff members assigned to client projects
  • Acquire in-depth knowledge of, and be conversant in, each client’s business – their key issues, competitive situation and industry trends.
  • Initiates coordination of the travel schedule for client meetings
  • Attends meetings and client conventions
  • Works with account team and appropriate agency departments to develop annual strategic marketing plans, meeting presentations and agency documents.
  • Per the plan, works with each department to manage body of work for on-time completion with client approvals, as needed
  • Sources and shares relevant articles on industry trends and news within and between departments.
  • Represents agency at industry and community functions
Skill Requirements

At least 7-10 years of advertising agency experience, possess excellent account management skills, proficiency in both traditional and digital media, self-motivated and self-starter.

Performance Metrics
  • Gross billing
  • Client satisfaction
  • Staff satisfaction
  • Peer reviews
  • Self evaluation
Pay Scale

Commensurate with experience.

Candidates must be able to provide proof of eligibility to work in the United States following an offer of employment

Equal Employment Opportunity

KennedyC is committed to creating a diverse environment and is proud to be an equal opportunity employer. All employment decisions are based on business needs without regard to race, color, ethnicity, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status or any other applicable legally protected status. All qualified candidates are encouraged to apply.

To Apply

Submit your resume and cover letter to careers@kennedyc.com with the subject Senior Account Executive.

Company Profile

Kennedy Communications is seeking an Account Executive to join our talented, hard-working, passionate Account Services Team. The Account Executives are the main contact between the agency and client accounts and therefore must be well-versed in both client needs and agency abilities in order to provide the best service to the client at all times.

Reports To
Director of Account Services
Account Executive Roles
  • Initiates development of strategic marketing plans for his or her clients
  • Manages budget and execution of plan through various agency departments
  • Schedules, coordinates and attends all his or her client meetings, some travel required
  • Prepares all documents and presentations for his or her client meetings
  • Participates in agency meetings
Account Executive Responsibilities
Strategic Account Planning
  • Completes annual strategic marketing plans, inclusive of budgets
  • Completes creative concept brief and presents to content team
  • Engages relevant agency departments to develop plan, including Strategy & Content, Media, Interactive and Finance
Account Oversight and Management
  • Communicates approved, final plan to relevant departments
  • Inputs projects into project management software
  • Works with each department to manage body of work for on-time completion with client approvals, as needed
  • Adheres to budget constraints
  • Reviews all billing and compares to approved plan, reports discrepancies to relevant departments; if discrepancies are disputed, reports to Account Services Director for resolution
  • Ensures prompt collection of accounts receivable
Client Interface
  • Leads annual planning meetings with clients
  • Obtains client approval of plans; effectively presents, sells and defends all agency work/proposals to clients
  • Establishes, obtains and presents metrics/results
  • Proactively, regularly checks in with client for feedback and needs
  • Has knowledge of and keeps apprised of client’s brand, industry trends, markets, competitive landscape, products and services
  • Makes suggestions for plan improvement or best practice applications
  • Regularly checks for and responds within 24 hours to all client communication
  • Attends client conventions
Internal Agency
  • Initiates all client-related internal meetings including annual planning brainstorm, and other interdepartmental meetings as needed
  • Attends weekly AE meetings to share account updates, client “wins” as best practices and actively participates in discussions
  • Attends regularly held staff meetings
  • Represents agency at industry and community functions
  • Responsible for managing overarching agency projects, as needed
Skill Requirements
  • 3-5 years of account service experience
  • Excellent project management skills
  • Strong, effective communicator
  • Self-motivated and self-starter
  • Excellent attention to detail
  • Proficiency in both traditional and digital marketing tools
Pay Scale

Commensurate with experience, Competitive Benefits Package, client billings

Candidates must be able to provide proof of eligibility to work in the United States following an offer of employment

Equal Employment Opportunity

KennedyC is committed to creating a diverse environment and is proud to be an equal opportunity employer. All employment decisions are based on business needs without regard to race, color, ethnicity, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status or any other applicable legally protected status. All qualified candidates are encouraged to apply.

To Apply

Submit your resume and cover letter to careers@kennedyc.com with the subject Account Executive.

Kennedy Communications, a full-service Madison ad agency, is looking to hire a Social Media Buyer. This individual will assist the Creative & Media teams place buys on platforms such as Facebook, Instagram, LinkedIn and Pinterest.

A successful candidate will have experience managing multiple social client’s digital performance. This person will have a fine eye for detail, a complete understanding of the Facebook Ads Manager platform, and have experience using social campaigns results to improve marketing initiatives and create value for clients.

Responsibilities
  • Create and maintain multiple social campaigns (Facebook, Instagram, LinkedIn, and Pinterest) for a multitude of clients and verticals.
  • Ongoing development of social media strategy that adapts to a changing digital landscape
  • Have a proven ability to plan, strategize, optimize and scale paid ad campaigns
  • Track and monitor ROI across multiple platforms
  • Monitor and manage digital performance on all client social media channels; handle customer issues and feedback as necessary
  • Perform high-level industry-specific research, deconstructing relevant case studies and uncovering insights
  • Work with the creative team to develop ad campaigns and concepts of outstanding quality for interactive/web and social graphics for agency and clients
  • Craft digital ads that help to build awareness of client brands/products and stimulate sales
  • Research clients’ products/services/image to ensure ability to write accurate, on-target copy/concepts for assigned projects
  • Monitor the online conversation of assigned brands and report back to client/agency
  • Measure and report the impact of social media on overall marketing efforts
Desired Skills & Experience
  • Three to five years of professional buying experience on Social Media Platforms (Facebook, Instagram, LinkedIn)
  • Proficiency with Facebook Ads Manager is a must
  • Bachelor degree in, Marketing, Journalism, Public Relations, Communications, Advertising or a related field from an accredited college or university
  • Excellent problem-solving skills
  • Strong Analytical Mind
  • Ability to multitask, while maintaining high attention to detail
  • Exemplary writing skills; proofreading or editing experience a plus
  • Curiosity for learning
  • Familiarity with Sprout Social, Divvy HQ or similar services a plus
Compensation & Benefits
  • Salary commensurate with experience
  • Competitive benefits package including 401(k)
  • Summer hours!
  • Fun, talented coworkers who are a blast to work with
  • Supportive work/life balance

Candidates must be able to provide proof of eligibility to work in the United States following an offer of employment

Equal Employment Opportunity

KennedyC is committed to creating a diverse environment and is proud to be an equal opportunity employer. All employment decisions are based on business needs without regard to race, color, ethnicity, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status or any other applicable legally protected status. All qualified candidates are encouraged to apply.

To Apply

Submit your resume, cover letter, and portfolio of work to careers@kennedyc.com with the subject Social Media Buyer.

The Digital Content & Localization Coordinator will be responsible for managing the online reputation for our clients and optimizing their local content and listings. This role will implement day-to-day SEO strategies to optimize websites and increase organic search traffic. It will also include optimization, QA and reporting on localization activities. Primary duties will include daily reputation management, implementing SEO strategy, technical optimizations, content strategy, reporting, optimizing web content for new languages, as well as other tasks related to the subject matter.

Responsibilities
Reputation Management - 50%:
  • Monitor and manage daily activity on all client online listings; handle customer issues and feedback as necessary
  • Handle customer issues and feedback on social media and review pages
  • Correspond with account executives and clients to obtain context for online reviews and to determine appropriate response
  • Help guide clients in crisis communication situations
  • Coordinate review page claiming
  • Optimize online listings such as Google MyBusiness, Yelp and Facebook Locations
  • Manage billing information for clients enrolled in online reputation management program
  • Compile analytics for quarterly and bi-annual reporting meetings
Localization - 50%:
  • Use tools like Keyword Planner, SEMRush, and Google Search Console to identify keyword and content opportunities
  • Manage on-site technical SEO efforts (metadata, keyword and content optimization) and collaborating with tech and product teams to ensure best practices are in place for new and existing website content
  • Report on key performance indicators and keyword rank movement
  • Implement day-to-day SEO (both content + technical SEO recommendations), working closely with the web, content & media teams to optimize our sites and increase organic search traffic
  • Collaborate with web/data/development, and social teams
  • Develop and integrate content marketing strategies
  • Build new backlinks through outreach
  • Optimize QA, report on localization activities & update citations
Desired Skills & Experience
  • Minimum 1+ years of directly applicable experience in SEO or digital communications
  • Experience with Google MyBusiness, Google Analytics, Google Search Console, SEMRush/Moz/Ahrefs
  • Experience implementing onsite SEO efforts (e.g. meta data, structured data, image optimization, etc.)
  • Strong knowledge of how SEO interacts with content and development
  • Keyword research knowledge
  • Working knowledge of site localization
  • Experience working with marketing/content, product and tech teams
  • Demonstrated experience of specific wins as a result of SEO efforts
  • Microsoft Excel expertise
  • Experience with digital research and vetting sources
  • Experience with CMS
  • Experience with project management tracking platform
Compensation & Benefits
  • Salary commensurate with experience
  • Competitive benefits package including 401(k)
  • Summer hours!
  • Fun, talented coworkers who are a blast to work with
  • Supportive work/life balance

Candidates must be able to provide proof of eligibility to work in the United States following an offer of employment

Equal Employment Opportunity

KennedyC is committed to creating a diverse environment and is proud to be an equal opportunity employer. All employment decisions are based on business needs without regard to race, color, ethnicity, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status or any other applicable legally protected status. All qualified candidates are encouraged to apply.

To Apply

Submit your resume, cover letter, and portfolio of work to careers@kennedyc.com with the subject Digital Content Localization Coordinator.

Company Profile

Kennedy Communications, a full-service Madison ad agency, is looking to hire a Media Analyst. This individual will assist the media team with gathering, analyzing and reporting data for a variety of regional and national accounts.

Do you enjoy solving puzzles and digging into trends in data? Do you LOVE manipulating information in Excel and spreadsheets to answer questions and make sense of marketing results? If so, KennedyC is looking for an entry-level Media Analyst to join our team of energetic, passionate marketers!

A successful candidate will have a curious mind that can translate numbers and charts into recommendations for improving our marketing performance. This person will have a fine eye for detail, basic understanding of popular data analysis tools, and also have experience using web metrics to draw conclusions about the impact of past marketing initiatives, both online and offline. They must be able to communicate these findings, insights and recommendations to various internal agency departments.

What I Will Be Doing (Responsibilities)
  • Analyze, evaluate, and report various marketing channels to key stakeholders
  • Dig into digital and traditional marketing data for trends, performance evaluations, and data storytelling
  • General Interactive Reporting: website and PPC analytics, lead numbers, conversion rates and costs per lead, the effect of outside marketing efforts
  • PPC Reporting: PPC campaign results, lead numbers, conversion rates and costs per lead, and the effect of outside marketing efforts
  • Traditional Media: pull media data for post buy analysis
  • Conduct media analysis that results in actionable insights and data-driven recommendations
  • Measure monthly budgets across accounts and campaigns and provide investment recommendations
  • Identify, communicate, and act on opportunities and risks proactively
  • Ensure campaigns and accounts follow best practices
  • Drive innovation within campaigns and accounts
  • Report and present performance and recommendations to stakeholders
  • Research and stay on top of new innovations and best practices
  • Collaborate across teams to test and optimize targeting, creative assets, and messaging to improve ROI
What I Bring To The Team (Skills and Requirements)
  • Degree in Marketing, Business, Statistics, Information Systems, Computer Science, Communications, or Related Major
  • Google Ads Experience
  • Google Analytics & Google Data Studio Experience
  • 1-3 years of performance marketing experience primarily focused on setting up and optimizing campaigns within Google Ads and/or Microsoft Advertising platforms
  • 1-3 years of experience in building ad account structures and optimizing performance for Search and Display
  • Highly proficient in Excel/Google Sheets and Microsoft Office Suite
What Would Thrill Us
  • Professional certifications in Google Ads and/or Google Analytics
  • Experience in data analysis and reporting with Data Studio, Power BI or similar applications
  • Proficient with Google Marketing Platform, Google Tag Manager and pixel implementation
  • Motivation to quickly learn innovative marketing technologies like GA4 and experiment with new capabilities
  • Ability to manage multiple tasks with great attention to detail.
  • A team player who has an excellent track record of working in a collaborative environment
  • Exemplify our core values to be direct and kind, informed and curious, driven, and collaborative.
What Else You Should Know About Us

The Media Analyst at KennedyC is expected to work collaboratively with a cross-functional team to deliver against business goals and report on performance to internal stakeholders.

Benefits
  • Salary commensurate with experience
  • Competitive full benefits package including 401(k)
  • Summer hours!
  • Fun, talented coworkers who are a blast to work with
  • Supportive work/life balance

Candidates must be able to provide proof of eligibility to work in the United States following an offer of employment

Equal Employment Opportunity

KennedyC is committed to creating a diverse environment and is proud to be an equal opportunity employer. All employment decisions are based on business needs without regard to race, color, ethnicity, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status or any other applicable legally protected status. All qualified candidates are encouraged to apply.

To Apply

Submit your resume and cover letter to careers@kennedyc.com with the subject 'Media Analyst'.

KennedyC is a full-service advertising agency based in Madison, WI. We provide integrated advertising and interactive campaigns for local and national brands. Implementing progressive and aggressive strategies, we handle all offline and online marketing needs – from direct mail to email, cable to broadcast, radio to Pandora, YouTube to Facebook.

The web developer on our in-house web development team is responsible for development and maintenance of the websites of our clients. This person should be able to work independently, as well as in collaboration with the Web Development Team. The job requires effective communication with peer technical specialists, as well as business level account and executive teammates. This person is expected to propose new features, implement client requested features, and provide recommendations on web problems and solutions. The candidate should have experience in modern web development environments and workflows.

Responsibilities
  • Works with web designer to build new websites in the chosen technology (PHP Framework, Wordpress, Shopify, etc)
  • Develop, support, maintain existing and future client websites
  • Create new and maintain current code and bug fixes on Git branches
  • Works with the web team at improving performance, best practices, accessibility, and SEO of websites
  • Integrate 3rd party technologies through APIs
  • Communicating to key stakeholders both technical and business merits of new development
  • Implement designs following coding standards and industry best practices
  • Participate in requirements, design, code reviews and documentation
  • Work closely with other teams (e.g., other members of Web Team, Account Team and Data Specialists) to release high quality web products. Create testable requirements and write and execute unit tests.
  • Participate in group improvement activities and initiatives to improve process and product quality in pursuit of excellence
  • Performs other duties as assigned
Required Skills and Experience
  • PHP
  • PHP Framework (Laravel, Symfony, etc)
  • Wordpress
  • Javascript
  • Javascript Framework (Vue, React, Ember, etc)
  • IDE (PHPStorm, VSCode, Sublime, etc)
  • Experience with GIT or similar VCS tools
  • SQL
  • APIs
Desired Experience
  • 3-5 years experience working in an agile environment
  • Desire to expand knowledge in many development languages, applications, and tools
  • Quickly learn new processes and tools, business domains and technical applications
  • Able to think technically and analytically
  • Must assimilate information, distill knowledge, apply experience and provide solution alternatives and recommendations
  • Must have strong time management skills - including the ability to work well under pressure, plan, set priorities, adapt to change, and meet established timelines
  • Must be a self-starter and detail-oriented
  • Effective written and verbal communication skills
  • Ability to work within a team
Additional Skills and Experience Preferred
  • Unix or Linux
  • Server Management
  • Nginx Web Server
  • Database Management (MySQL)
  • Testing (Unit / Feature / Integration) (Functional, Cross Browser)
Compensation & Benefits
  • Salary commensurate with experience
  • Competitive benefits package including 401(k)
  • Summer Hours!
  • Fun & Talented coworkers
  • Supportive work/life balance

Candidates must be able to provide proof of eligibility to work in the United States following an offer of employment

Equal Employment Opportunity

KennedyC is committed to creating a diverse environment and is proud to be an equal opportunity employer. All employment decisions are based on business needs without regard to race, color, ethnicity, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status or any other applicable legally protected status. All qualified candidates are encouraged to apply.

To Apply

Submit your resume and cover letter to careers@kennedyc.com with the subject Web Developer.

Looking for an internship?
We’re not currently offering internship opportunities, but thank you for your interest.